Effective date 14.03.2023

This privacy policy (“Privacy Policy”) set forth herein apply at all times while you are visiting www.propertydigest.ae (“Website”) and outlines the principles and practices followed by the Website in compliance with the Federal Decree-Law No. 45 of 2021 regarding the Protection of Personal Data (“PPD Law”). We are committed to protecting the privacy and personal data of the users (irrespective of the category of user) and visitors on our Website (“Users“) and have implemented appropriate measures to ensure the security and confidentiality of personal data processed through our Website.

By using our Website, the User consents to the collection and processing of his/her personal data as described in this Privacy Policy.

1. Data Controller

Our Website acts as the data controller for the personal data processed through the Website. Our contact information is provided at the end of this policy.

1. Collection of Personal Data

We collect and process personal data of our Users for the purposes of providing our services, improving the Website, and ensuring compliance with legal obligations. Personal data may be collected directly from Users through online forms or automatically through cookies and other tracking technologies.

The types of personal data we may collect include:

• Contact information, such as name, email address, and phone number.
• Demographic information, such as age, gender, and location.
• Login credentials, such as username and password.
• Payment information, such as credit card details, if the case.
• Usage data, such as IP address, browser type, operating system, and device information.
• Communication preferences, such as opt-in or opt-out choices.

1. Legal Basis for Processing Personal Data

We process personal data based on one or more of the following legal bases:

• Consent: We may collect and process personal data based on the User’s explicit consent, which can be withdrawn at any time.
• Contractual necessity: We may collect and process personal data to fulfil a contract with the User, such as providing agreed upon services.
• Legitimate interests: We may collect and process personal data based on our legitimate interests, provided that such interests are not overridden by the User’s rights and interests and at all times in full compliance with PPD Law.
• Legal obligations: We may collect and process personal data to comply with legal obligations, such as tax or accounting requirements.

1. Use of Personal Data

We use personal data collected through the Website for the following purposes:

• Providing and improving our services: We use personal data to provide the services requested by Users, communicate with Users, and improve the functionality and performance of the Website.
• Marketing and communications: We may use personal data to send promotional materials, newsletters, or other communications related to our products or services, subject to the User’s consent and preferences.
• Legal compliance: We may use personal data to comply with legal obligations, such as responding to legal requests or defending against legal claims.
• Security: We use personal data to protect the security and integrity of the Website, prevent fraud, and ensure the safety of our Users.

1. Sharing of Personal Data

We may share personal data with third parties for the following purposes:

• Service providers: We may share personal data with third-party service providers who assist us in providing the Website and its services, such as hosting, payment processing, and analytics.
• Legal compliance: We may share personal data with law enforcement agencies, regulators, or other parties as required by law or to protect our legal rights.
• Business transfers: We may share personal data in connection with a business transfer, such as a merger, acquisition, or sale of assets, subject to appropriate safeguards to protect the privacy and security of personal data.
• With consent: We may share personal data with third parties with the User’s explicit consent.

1. Data Retention

We retain personal data for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable laws and regulations. The retention period may vary depending on the type of personal data and the purposes for which it is processed.

1. User’s Rights

You have certain rights regarding your personal data, including:

• Right to access: Users have the right to request access to their personal data processed by us, and to obtain information about the processing activities.
• Right to rectification: Users have the right to request the correction of inaccurate or incomplete personal data.
• Right to erasure: Users have the right to request the deletion of their personal data in certain circumstances, such as when it is no longer necessary for the purposes for which it was collected, or when the User withdraws their consent.
• Right to restrict processing: Users have the right to request the restriction of processing of their personal data in certain situations, such as when the accuracy of the personal data is contested or when the processing is unlawful.
• Right to object: Users have the right to object to the processing of their personal data for certain purposes, such as direct marketing or legitimate interests.

To exercise these rights, Users may contact us using the contact information provided at the end of this policy. We will respond to User requests in accordance with applicable data protection laws and regulations.

1. Security Measures

We take appropriate technical and organisational measures to ensure the security and confidentiality of personal data processed through the Website. These measures include, but are not limited to, encryption, access controls, regular security assessments, and employee training.

1. Cookies and Tracking Technologies

Our Website uses cookies and other tracking technologies to collect and process personal data for various purposes, such as improving website performance, analysing user behaviour, and providing personalised content. Please refer to the Cookie Policy, available here: https://www.propertydigest.ae/cookie-policy-eu/.

1. Changes to this Policy

We have the right to change any term in this Privacy Policy at any time, at our own discretion, but also due to various mandatory interpretations, decisions, opinions and orders relating to upcoming data privacy laws and regulations. The Effective Date on the top of this page indicates the last revision date of this Privacy Policy. Any change in the Privacy Policy becomes effective when the update is made on our Website.

1. Contact Information

If you have any questions or concerns about our Privacy Policy or our data processing practices, please contact us at: privacy@propertydigest.ae